While the spotlight often shines on the artists themselves, it’s the unsung heroes behind the scenes who truly shape the landscape of Nigerian music. In this article, we celebrate five talented managers whose remarkable work has quietly but profoundly influenced the industry.
Soft: Fave’s Silent Architect
Soft has etched his name in the fashion industry over the years, but his impact on Fave’s career speaks volumes. As the silent architect behind Fave’s discovery and rise, Soft’s strategic guidance and unwavering dedication have transformed her from a hidden gem to a rising star, earning respect and admiration from industry insiders.
Princess Okereugo: Qing Madi’s Behind-the-Scenes Maestro
Popularly known as ‘The RadioChef’, Princess operates in the shadows, but her influence on Qing Madi’s musical journey is undeniable. With meticulous attention to detail and a deep understanding of the industry, TRC has propelled Madi to new heights, laying the foundation for future success.
Isioma: The Maestro Behind Young Jonn’s Rise
Isioma’s impact on Young Jonn’s career trajectory is anything but subtle. With a strategic mind and a passion for excellence, Isioma has guided Young Jonn through his transition from producer to global music star, navigating the ups and downs of the industry and ensuring that his talent shines through against all odds.
Cindy Ihua: Psycho YP’s Unrivaled Archon
Cindy Ihua is the force driving Psycho YP’s journey to the top with her unparalleled dedication and strategic prowess. In almost a decade, Cindy has propelled Psycho YP’s career to new heights in the Nigerian HipHop market. Behind the scenes, Cindy’s relentless commitment and innovative approach have transformed challenges into opportunities, solidifying YP’s position as a rising star in the industry.
Levi Adewunmi: YKB’s Under-the-Radar Visionary
In the world of Nigerian music, Levi Adewunmi may be flying under the radar, but his work with YKB is impossible to ignore. With a keen eye for talent and a knack for innovation, Levi has played a crucial role in shaping YKB’s sound and identity, setting the stage for a bright future, one feat at a time.
The DIY Collective 